We have a family cabin that we share throughout the summer with my siblings. We have 3 rules:
1. Make sure the propane bottle is full,
2. Replenish the drinking water, and most importantly,
3. Make sure there is plenty of toilet paper.
Over the years, we have taught our children to ‘leave it better than they found it’. We work hard to make sure it is cleaner, brighter, more organized and better stocked than we found it. I try to lead by example and scrub the oven, sanitize the bathrooms, dust my late mother’s petit point pictures, and do all the laundry left in the hamper. I’ll put a fresh coat of paint on the worn patio furniture; nurse a tired perennial back to life; stock up each bathroom with handcrafted soap from the local farmers’ market and place colourful flowers throughout the cabin to bring life and freshness to every room. When the need arises, we also wade through heavy brush to the creek and investigate why the water has stopped running. We use our problem solving skills to fix it. With each family member contributing in some way, we manage to ensure everyone has an enjoyable holiday at the cabin every summer.
This is the same philosophy BluBrown applies to our projects.
Through creativity, hard work and resourcefulness we make things better.
When a client approaches us with a new communications initiative, we don’t just provide the essentials for the project. We go the extra mile. Whether we are working with our client to develop a new website, design or marketing initiative, we ensure our client’s goals and objectives are met – and surpassed. For example, when designing a new website for a client, we will also provide digital media assets to support their overall brand initiatives across various social networks. We will develop a corporate standards guide to support a client’s new brand through various mediums, or we may undertake additional research to validate and support our marketing recommendations. In essence, we go the extra mile and tie the project up in a bow, so it is tight, cohesive and reflects professional pride and dedication.
Our years of experience are complemented with our fresh approach to brand and communications strategy. Like dusting, scrubbing and organizing a cabin, we relentlessly research, evaluate and make the right recommendations going forward with client initiatives. Like adding a fresh coat of paint to worn patio furniture, we update and revitalize a tired brand to make it stand out in the market. Like stocking up a cabin with handcrafted soap from a local farmers’ market, we propose fresh, innovative tools and resources readily available for your initiatives. And like maneuvering through the forest to get to the creek, we wade through complex challenges and solve them with logical solutions. We develop long-term relationships with our clients and become their partner. They depend on us for solid solutions, and are pleasantly surprised when we bring more to the project than expected.